Print Campaign - Our winemaking process is a creative one
Our client wanted to bring their brand essence to life. We did just that with a series of ads showcasing the rewards of the creative process. As analogies. Thus demonstrating that Flagstone's winemaking process is a creative one and each wine starts with having the courage to try new ideas and persevering beyond the mistakes made along the way.
We built each element by hand, cut, crafted, and molded. Which pays homage to Flagstone’s winemaking process and positioning tribute - We Are Born Creative.
Mother day PR Campaign -Poerty
Flagstone wanted to celebrate the amazing mother out there, by sending them a bottle of Poerty wine wrapped as a bouquet of flowers, and each flower being a simple poem of love and dedication.
A mobile popcorn wine pairing cart affectionately referred to as the ‘Pop Art Cart’.
Our challenge was to give people a taste of the brand. To create an activation stand that attracts.
The stand includes a ‘Pop Art Pairing Tasting Sheet’ with placeholders for the complimentary seasoned popcorn cups that accompany a taster of the relevant Flagstone wine.
More elements
These are some other elements that I helped to create for the Flagstone brand - Which includes wine labels, brochures, packaging as well as billboards and signage.
Agency: 3Verse Copy: Kathleen Jonas & Claire Tanner-Roberts
AD: Charne Alexander & Lea Terblanche JAD: Peni Buckton ECD: Ivan Johnson Integration Director: Joanne Stone
Production: Raygaanah Kippie Strategy: Kay Orlandi
Client Service Director: Andrew Alexander